BharatBenz Awarded 'Well-Known Trademark' Status by the Intellectual Property Office of India

BharatBenz, the flagship brand of Daimler India Commercial Vehicles (DICV), a wholly-owned subsidiary of Daimler Truck AG, Germany, has officially been granted ‘Well-Known Trademark’ status by the Intellectual Property (IP) Office India. This recognition highlights BharatBenz's significant brand value, cementing its position as a leading and widely recognized brand in the Indian market, both by customers and the broader society.

Achieving the 'Well-Known Trademark' status grants BharatBenz enhanced legal protection under the Trademark Act, further solidifying its trust and recognition among consumers. This prestigious designation underscores the brand’s commitment to quality, helping to build customer loyalty and strengthen its presence both in India and globally.